SP Zurich

  • Client: SP Zurich
  • Agency: Walker Zurich

 

F*** POLITICIANS!?

How to engage people for politics who’ve lost all confidence in politicians? In order to get the attention of as many voters as possible, we asked politicians to do 3 things: 1) Be quiet. 2) Listen to the people. 3) Support their wishes. For the political party SP in Zurich Facebook became an engaging tool to create a political agenda.
The nice side effect: Gold at the Clio Awards and the Facebook Studio Awards (a showcase of the world's most successful social marketing).

Links: FB Awards  BusinessInsider